Paris Baguette is expanding its North Bay footprint, bringing the French-inspired bakery and pastry chain deeper into Marin and Solano counties.
The announcement confirms plans for two new North Bay locations, including a Marin stop in Novato and a Vallejo site in Solano County.
Discover hand-picked hotels and vacation homes tailored for every traveler. Skip booking fees and secure your dream stay today with real-time availability!
Browse Accommodations Now
A Santa Rosa store continues to serve the Russian River and Sonoma Valley communities.
For Marin residents, this means more neighborhood bakery cafés, morning croissants, and afternoon café stops just a short drive from downtown San Rafael, Mill Valley, or Larkspur.
What this expansion means for Marin County
For decades, Marin has supported a thriving scene of local cafés and bakeries, from Novato to San Rafael. This move by Paris Baguette shows a renewed interest in convenient, French-inspired bakery fare.
The existing Santa Rosa location at 150 Steele Lane remains open, while the North Bay gains two more doors into Paris Baguette’s global menu. It’s a pretty appealing option for commuters, families, and folks grabbing a quick bite between shopping trips along Hamilton Field or the downtown corridors of Novato and San Rafael.
The Novato site at 15 Rowland Way has begun construction and should open this summer. That’s a fresh stop for weekend shoppers and weekday commuters who want a dependable, quick-service bakery café in the North Bay.
In addition to the North Bay additions, the Vallejo location on 1178 Admiral Callaghan Lane is planned for a 2027 opening. This expands the chain’s reach across the broader Bay Area and means more Marin-to-Solano connections.
San Anselmo and Corte Madera residents will probably notice a more pronounced French bakery presence as traffic and development continue to weave through the region.
Novato: a new Paris Baguette in the North Bay
The Novato project at Rowland Way signals that the chain believes in the North Bay’s appetite for quick, quality bakery fare. As construction crews transform the storefront into a Paris Baguette café, locals can look forward to a full display of French-inspired breads, pastries, cakes, and sandwiches tailored to Bay Area tastes.
In Marin terms, it’s a welcome neighbor to the small-business hub near Novato Town Center. Folks can grab breakfast to-go before a morning drive over the Golden Gate Bridge or swing by for a midday pit-stop after a hike at Olompali State Historic Park.
Expansion timeline and other planned sites
While Novato fans watch the Rowland Way storefront take shape, the broader North Bay plan includes a Vallejo location. The Vallejo site, set for 2027, will likely attract shoppers commuting along Interstate 80 and families visiting the waterfront areas around Vallejo.
This will link Marin’s lifestyle with Solano’s evolving retail and residential developments. The chain’s growth in 2025—77 new bakery cafés, more than 100 leases signed, and nearly 300 development agreements—shows a sustained push into suburban and urban corridors alike.
Vallejo store details
Located at 1178 Admiral Callaghan Lane, the Vallejo Paris Baguette is earmarked for a 2027 opening. Local business leaders and residents in Central and South Vallejo stand to benefit from another quick-serve option that fits into the region’s growing food-and-beverage scene.
The Vallejo site is set to serve as a convenient stop for Bay Area travelers and a solid neighborhood bakery café for families commuting back from the Bay Trail or a day at Six Flags Discovery Kingdom.
About Paris Baguette
Paris Baguette is a global bakery-café chain founded in 1988 and owned by South Korea’s SPC Group. The chain specializes in French-inspired breads, pastries, cakes, and sandwiches and now operates more than 4,000 locations worldwide, with numerous sites across North America.
In 2025 the company opened 77 new bakery cafés, executed more than 100 leases, and awarded nearly 300 development agreements. Paris Baguette currently ranks No. 29 on Entrepreneur’s Franchise 500 list for 2026 and sits at No. 1 in the Bakery Cafe category.
CEO Darren Tipton says the expansion is meant to reestablish the neighborhood bakery café as the heart of communities nationwide. The announcements and expansion plans were confirmed by Krystie Keith, Paris Baguette’s director of franchise development.
What’s on the menu for Marin locals
- Freshly baked French breads and an array of pastries crafted daily
- Artisan cakes and seasonal desserts, ideal for celebrations in San Rafael or Tiburon
- Sandwiches made with crusty breads and savory fillings—perfect for lunch in Mill Valley
- Coffee, tea, and beverages to pair with a croissant or almond pastry
For Marin residents, Paris Baguette’s North Bay expansion means more than just another storefront. It’s a signal that Marin’s neighborhoods—from Novato through San Rafael and Larkspur—will soon get a reliable, French-inspired bakery café option.
This spot blends convenience with a European pastry-shop feel. The doors open this summer in Novato, and a Vallejo location is coming in 2027.
Honestly, who wouldn’t want the smell of croissants and baguettes wafting through the neighborhood? A slice of Paris just around the corner sounds pretty great.
Here is the source article for this story: Paris Baguette to open new shops in Novato, Vallejo
Find available hotels and vacation homes instantly. No fees, best rates guaranteed!
Check Availability Now
Cities and Towns in Marin County
Things to Do in Marin County
Places to Stay in Marin County
