Rollin' Root Farmer's Market

Rollin’ Root Farmer’s Market

Are you looking for fresh, local produce but can’t make it to the farmers market? The Rollin’ Root might be the answer.

This innovative mobile market brings farm-fresh fruits and vegetables right to your neighborhood in Marin County.

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The Rollin’ Root is a farmers market on wheels that delivers affordable, nutritious produce to communities across Marin County. It stops in Novato, San Rafael, Marin City, and West Marin, making healthy food more accessible to residents who might otherwise struggle to find fresh options.

Run by the Agricultural Institute of Marin, the Rollin’ Root is stocked with seasonal fruits, vegetables, and dairy products straight from local farmers.

You can find it at various locations throughout the week, including the Martinelli House in San Rafael on Thursday mornings.

This mobile market brings the farm-fresh goodness right to your doorstep, making it easier than ever to eat well and support local agriculture.

About Rollin’ Root Farmer’s Market

The Rollin’ Root Farmer’s Market is a unique mobile market that brings fresh produce to various communities in Marin County. It offers a wide variety of crops and focuses on increasing access to healthy food options.

Event Details

The Rollin’ Root operates as a farmers market on wheels. It visits different locations in Marin County, including Novato, San Rafael, and Marin City.

The market sells a variety of fresh fruits and vegetables directly from local farms.

You can find the Rollin’ Root at scheduled stops throughout the week.

The mobile market accepts various payment methods, including cash, credit cards, and EBT. This makes it easier for you to purchase fresh produce regardless of your preferred payment option.

The market’s inventory changes based on seasonal availability. This ensures you always have access to the freshest crops.

History

The Agricultural Institute of Marin (AIM) launched the Rollin’ Root in the summer of 2018. The idea came from recognizing the need for better access to fresh, affordable produce in certain areas of Marin County.

The market began as a refurbished Sprinter van equipped with refrigeration, storage, and display cases. This setup allows the Rollin’ Root to function as a mobile farmers market, bringing fresh produce directly to communities.

Since its inception, the Rollin’ Root has expanded its routes and increased its impact on local food access. The market has become an important part of AIM’s efforts to create a more equitable food system in Marin County.

Organizers and Sponsors

The Agricultural Institute of Marin (AIM) organizes and operates the Rollin’ Root Farmer’s Market. AIM is a non-profit organization dedicated to promoting a responsible food and farming system in the Bay Area.

AIM works with local farmers to source the produce sold at the Rollin’ Root. This partnership supports crop diversification and helps maintain a steady crop yield for the market.

The Rollin’ Root also collaborates with community organizations to expand its reach. For example, it has partnered with the New Liberation Community Church to bring fresh produce to more neighborhoods.

Various grants and donations help fund the Rollin’ Root’s operations. This support allows the market to continue providing affordable, high-quality produce to Marin County residents.

What to Expect at Rollin’ Root Farmer’s Market

The Rollin’ Root Farmer’s Market brings fresh produce and a fun shopping experience to Marin County. You’ll find a variety of local fruits, vegetables, and baked goods in a friendly, community-focused setting.

Main Attractions

At Rollin’ Root, you’ll discover a wide range of farm-fresh produce. The market offers seasonal fruits and vegetables from local farms. You can pick up crisp apples, juicy tomatoes, and leafy greens depending on the time of year.

The market also features a small bakery section. Here, you can find freshly baked bread, pastries, and other treats. These items are perfect for pairing with the produce you buy.

Rollin’ Root is unique because it’s a mobile farmers market. The market travels to different spots in Marin County, making fresh food more accessible to everyone.

Tickets and Admission

You don’t need tickets to shop at Rollin’ Root. The market is open to everyone and free to visit. Just show up during the market hours at one of the scheduled stops.

Rollin’ Root accepts various payment methods. You can pay with cash, credit cards, or EBT/CalFresh benefits. This makes it easy for you to buy fresh, healthy food no matter your preferred payment method.

The market often has special deals or discounts. These can help you save money on your purchases. Keep an eye out for any promotions when you visit.

Rules and Etiquette

When shopping at Rollin’ Root, be respectful of other customers and vendors. Give people space to browse and make their selections. Try not to crowd around popular items.

Bring your own reusable bags if possible. This helps reduce waste and is better for the environment. If you forget, don’t worry. The market usually has bags available.

Feel free to ask vendors questions about their products. They’re often happy to share information about how the food was grown or prepared. This can help you make informed choices about what to buy.

Remember that Rollin’ Root has limited space. Try to shop efficiently and move along once you’ve made your purchases. This allows everyone to enjoy the market.

Planning Your Visit

Getting ready for your trip to Rollin’ Root Farmer’s Market is easy with the right information. Here’s what you need to know to make your visit smooth and enjoyable.

Location and Directions

Rollin’ Root is a mobile farmers market that visits various locations in Marin County. The market stops in Novato, San Rafael, Marin City, West Marin, and San Francisco. Check the schedule to find the nearest stop to you.

For Novato visits, the market often parks near community centers or public spaces. In San Rafael, look for the colorful truck in downtown areas or near residential neighborhoods.

West Marin stops might include Point Reyes Station or Inverness. Marin City locations are usually close to apartment complexes or community gathering spots.

Always double-check the exact address for your chosen date, as locations can change.

Parking and Transportation

Parking options vary by location. In more urban stops like San Rafael, street parking is common. Look for metered spots or public lots nearby.

For West Marin locations, you might find free parking along main streets or in designated areas.

If you’re using public transportation, check local bus routes that serve your chosen Rollin’ Root stop. Some locations are within walking distance of bus stops.

Biking is also a great option in many areas. Bring a lock to secure your bike while you shop.

Accessibility

Rollin’ Root strives to be accessible to all shoppers. The market truck has a lowered step for easy entry. Wide aisles accommodate wheelchairs and strollers.

Staff members are always ready to assist with reaching items or carrying purchases. If you need special accommodations, don’t hesitate to ask.

Many stops have nearby restrooms, but availability can vary. It’s best to check in advance if this is a concern for you.

Photography Guidelines

You’re welcome to take photos of the colorful produce and lively atmosphere at Rollin’ Root. It’s a great way to remember your visit and share the experience.

When photographing, be mindful of other shoppers. Ask for permission before including people in your shots.

Avoid blocking aisles or interfering with sales while taking pictures. The staff appreciates your consideration.

If you plan to use photos for commercial purposes, speak with the market manager first to get proper approval.

Making the Most of Your Experience

The Rollin’ Root Farmer’s Market offers a unique opportunity to enjoy fresh produce and support local farmers. Plan your visit to maximize your time and explore the surrounding area.

Tips for Attendees

Arrive early for the best selection of fruits and vegetables. Bring reusable bags to carry your purchases. Cash is preferred, but some vendors may accept cards.

Ask vendors about their farms and growing practices. They’re often happy to share recipes and cooking tips.

Try unfamiliar items – you might discover a new favorite. Many vendors offer samples, so don’t be shy about tasting before buying.

Check the Rollin’ Root schedule to find stops near you. The market visits different locations in Marin County throughout the week.

Nearby Attractions

After shopping, explore the natural beauty of Marin County. In Mill Valley, hike the trails of Muir Woods or visit the charming downtown area.

If you’re near Tiburon, take a ferry ride for stunning views of San Francisco Bay. The waterfront offers scenic walks and great photo opportunities.

Fairfax is known for its small-town charm. Stroll through the eclectic shops or relax in one of the local parks.

Local Dining and Accommodations

Many restaurants in Marin County focus on farm-to-table cuisine, perfect for enjoying your market purchases.

In Larkspur, you’ll find a range of dining options from casual cafes to upscale eateries.

For overnight stays, consider boutique hotels or bed and breakfasts in Kentfield or Ross. These towns offer a quiet retreat with easy access to San Francisco.

If you prefer waterfront views, look for accommodations in Tiburon or Belvedere. Many hotels offer rooms with bay vistas.

Remember to make reservations in advance, especially during peak tourist seasons.

Marin County 2025 Deals!
Get a discount of 15% to 70% on accommodation in Marin County! Look for deals here:

Marin County Hotels, Apartments, B&Bs

 

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Joe Hughes
Joe Hawtin is the founder of MarinCountyVisitor.com, a comprehensive online resource inspired by his passion for Marin County's natural beauty, diverse communities, and rich cultural offerings. Combining his love for exploration with his intimate local knowledge, Joe curates an authentic guide to the area featuring guides on Marin County Cities, Things to Do, and Places to Stay. Follow Joe on Facebook, Twitter, and Instagram.
 

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